KPI dashboardManagement view
Creator base vs target
Cumulative users with social connection and +1k followers
ActualTarget
ARR growth
Annual recurring revenue (MRR × 12)
Funnel
Volumes in the month. Step rates compare monthly volumes, not one cohort followed through.
Paid acquisition · Meta Ads
App installs from Meta, by creative type
Monthly, iOS installs attributed by Meta
VideoStatic / link